Research, Research, Research!

One thing I've learned here is that researching is a long, detailed and tedious process. This week I was gathering information about Canadian consumer shows for a client, and it was a lot more work than I thought it was going to be. After writing dozens of e-mails, making a ton of phone calls, and looking for hours online, I was finally able assemble of list of possible consumer shows in our targeted cities. Whew!

Research, however, is one of the most important things you'll ever do anywhere, including here. Having a good understanding of a company's background or situation will help you make an educated decision about what to do next, and will help your company be in a better position in the long haul. Since most research is initially started on the Internet, I found these Internet search tips that might be useful to you during your internship. Take a look at them if you can, because conducting research is not as easy as it seems.