October 10, 2006

Public Relations Makes the Grade

As a soon-to-be graduate, any article that talks about employment rates or growing job markets catches my eye. I stumbled across one on CNN that ranked the best jobs in America.

I was completely and pleasantly surprised when I saw a public relations specialist was ranked 20th. Better news than being ranked at 20 was the 10-year job growth forecast at 22 percent. For all of the warnings college graduates hear about the poor job market, a 22 percent increase is music to my ears. Different areas were also graded, with a public relations specialist position receiving a “D” in stress, “C” in flexibility, “B” in creativity and “B” in difficulty.

The 22 percent increase isn’t a surprise, as a public relations team is an essential part to any company, especially in the increasingly competitive market, where company recognition is second to none. As for the grades the position received, it shouldn’t be of any surprise this job could be stressful and require long hours. But it does allow your creative side to shine, and if you work somewhere like
Eisbrenner, with a supportive and positive working environment, each one of those grades would vastly improve.

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