Internship 101
First of all I will start out this week by saying that internships are such an amazing way to gain insight and knowledge in your field of study. These past ten weeks have been a crash course in PR. This internship has almost been a “class” for me; I participate, I learn and I make mistakes (I wish Eisbrenner Public Relations was a class in school it would definitely be worth every credit). If anyone is wondering if an internship is right for him or her, I say go for it! You will never know if you like something unless you try and an internship is no exception. At the very least you will walk away with immense knowledge you didn’t have before and an experience to last a lifetime.
On to my internship…this week was yet another crash course in public relations. I enjoy the fact that every week will be something new and challenging. I started out creating media lists for a few different clients, ensuring their contact information was correct and deciding what publications seemed relevant to our story. These lists will be used to send out media advisories, press releases and to pitch stories. You really have to stop and think about who exactly would like to receive your story and why they may be interested.
I have also been (guess what) editing. Edits are essential to our work and ensure the best quality final product is produced. They give you a new way to approach ideas and check your grammar skills. I have learned so much about AP style and grammar (my English teacher would be so proud). This will allow me to use this knowledge and apply it to all my future compositions.
Aside from work, we had our annual Christmas party and gift exchange, which was so nice. Its good to come together as co-workers and friends for an afternoon of food and presents, what could be better? I have also been working on our charity giving. We adopted two needy families this year and I get to go shopping for our gifts to them, such an honor. Aside from that I’ve been keeping busy learning and absorbing all I can in the short period. On to next week…
On to my internship…this week was yet another crash course in public relations. I enjoy the fact that every week will be something new and challenging. I started out creating media lists for a few different clients, ensuring their contact information was correct and deciding what publications seemed relevant to our story. These lists will be used to send out media advisories, press releases and to pitch stories. You really have to stop and think about who exactly would like to receive your story and why they may be interested.
I have also been (guess what) editing. Edits are essential to our work and ensure the best quality final product is produced. They give you a new way to approach ideas and check your grammar skills. I have learned so much about AP style and grammar (my English teacher would be so proud). This will allow me to use this knowledge and apply it to all my future compositions.
Aside from work, we had our annual Christmas party and gift exchange, which was so nice. Its good to come together as co-workers and friends for an afternoon of food and presents, what could be better? I have also been working on our charity giving. We adopted two needy families this year and I get to go shopping for our gifts to them, such an honor. Aside from that I’ve been keeping busy learning and absorbing all I can in the short period. On to next week…
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